Instant heat for Roland's long, cold winters.
Zone heat and real ambiance for Story County homes, without running a gas line or stacking wood. Find the right unit and get matched with a trusted local dealer.
Every Project Starts From One of These Five Situations
Electric heat that keeps up without complexity.
Roland sits in central Story County, where winters run long and genuinely cold—average lows near 11°F and a winter heating season about as demanding as Minneapolis, MN, just a bit milder. Like a lot of small Iowa towns under 1,500 people, Roland doesn't have the natural gas main infrastructure you'd find in Ames or Nevada, which means many homes here heat with propane or all-electric systems and look for supplemental or zone heat that doesn't require extending a gas line.
That's where electric fireplaces fit in. They plug into an existing outlet or a dedicated circuit, need no venting or chimney, and give you real supplemental warmth for a bedroom, sunroom, or finished basement without touching your home's primary heating system. Roland is served by Interstate Power and Light Co. (Alliant Energy) and Midland Power Cooperative depending on your exact address, and with residential rates running $0.136 to $0.179 per kWh, an electric fireplace is a reasonable way to add heat and ambiance to one room without paying to heat the whole house.

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Frequently Asked Questions
How much does it cost to install an electric fireplace in Roland?
A plug-in electric insert or freestanding unit that uses a standard 120V outlet typically runs $300 to $800 including the unit and basic mounting—no electrician needed in most cases. A built-in wall unit or a larger insert that requires a dedicated 240V circuit runs higher, generally $1,500 to $3,500, once you factor in a licensed electrician to run new wiring and any wall framing or trim work. Story County homes on older wiring sometimes need a panel upgrade first, which your electrician will flag during a walkthrough.
Can an electric fireplace realistically heat a room through a Story County winter?
Most electric fireplaces top out around 1,500 watts, which translates to roughly 5,100 BTU—enough to comfortably supplement a bedroom, den, or finished basement room in the 300 to 500 square foot range, even with Roland's 11°F average winter lows. It's not going to replace a furnace across a whole house during a January cold snap, but as zone heat for a room you spend a lot of time in, it holds up well and lets you turn the thermostat down elsewhere.
How much will an electric fireplace add to my electric bill?
Running a 1,500-watt unit 8 hours a day costs roughly $1.36 to $1.79 depending on whether you're served by Midland Power Cooperative ($0.136/kWh) or Interstate Power and Light Co. ($0.179/kWh)—call it $40 to $55 a month for regular evening use. Most owners run the heater function only when the room is occupied and use flame-only mode (which draws almost no power) the rest of the time, which keeps the actual cost well below what a space heater running around the clock would add.
Do I need a permit or an electrician to install an electric fireplace in Roland?
A plug-in unit needs neither—it's no different than plugging in a large appliance. A built-in unit that requires a new 240V circuit does need a licensed electrician, and that electrician will typically pull any required electrical permit through Story County on your behalf. Given how few Roland homes have natural gas service, a lot of local electricians here are used to this exact kind of work—adding electric heat circuits in homes that already run propane or all-electric systems.
What's the difference between an electric insert and a built-in electric fireplace?
An electric insert is sized to drop into an existing fireplace opening—masonry or a zero-clearance wood box you're no longer using—and it gives you real heat and flame effect without touching a chimney. A built-in electric fireplace is designed to be framed into a wall from scratch, which is common in newer construction or remodels where there's no existing fireplace to work with. For Roland homes with an old, unused wood-burning fireplace, an insert is usually the simpler and cheaper path since it uses an opening you already have.
Electric vs. propane—which makes more sense for heating one room in my Roland home?
Since Roland doesn't have natural gas mains, most homes here already run on propane for whole-house heat, which means adding a propane space heater or stove usually means a new tank, a gas line, and a service call to a propane supplier. An electric fireplace skips all of that—it uses power you already have and can be installed in an afternoon. Propane still wins on raw BTU output for larger spaces, but for a single room, electric is almost always the lower-hassle and lower-upfront-cost option.
Will my electric fireplace still work during a power outage?
No—electric fireplaces need household power to run, so a Story County ice storm or wind event that knocks out power will take the fireplace down with it. If backup heat during outages is a real concern for your household, most local electricians and hearth dealers will point you toward a propane heater or a whole-home generator setup instead, and treat the electric fireplace as what it's best at: everyday supplemental heat and ambiance, not an emergency heat source.
What size electric fireplace do I need for my Roland home?
Most standard electric inserts and built-ins draw 1,500 watts regardless of physical size, so sizing is really about coverage area and how much flame-display width you want visually. As a rough guide: a 30 to 36 inch unit suits a bedroom or small living room, while a 50 to 60 inch unit is better for an open-concept space or a room with vaulted ceilings, even though the heating output is roughly the same across those sizes. A local dealer can walk your space and tell you what width actually looks right on your wall.
Electric vs. gas fireplace—which is the better fit for my house?
Gas fireplaces put out more heat per unit and can run during a power outage with a battery-backup ignition system, but in a town like Roland without natural gas mains, a gas install usually means adding a propane tank and running gas line—real added cost and a supplier relationship to maintain. Electric fireplaces install faster, cost less upfront, need zero venting, and use power you already have, though they won't function without electricity and they heat a smaller area. For most Roland homeowners adding supplemental warmth to one or two rooms, electric is the simpler starting point; for whole-room primary heat replacement, it's worth also getting a quote on a propane gas unit from a local dealer.
Can I put a TV above my fireplace?
Yes—with an asterisk. Fireplaces are hot and TVs don't like heat. Either put a mantel between them to deflect rising warmth, or choose a fireplace with heat-management technology that creates a cool zone on the wall above—the wall stays around 125 degrees, barely warm, while the room still gets full heat. If you like clean lines and don't want a mantel, heat management is the answer.
Does an electric fireplace need a vent or chimney?
No—that's its superpower. An electric fireplace needs a wall and an outlet, period. No vent pipe, no gas line, no clearances to design around, which is why it works in bedrooms, offices, apartments, and walls where venting a gas or wood unit would be impractical or impossible. Installation is typically the simplest and least expensive of any fireplace type.
What is an in-home preview and do I need one?
It's a visit where a hearth professional measures your space, confirms the model you picked actually works in your home, and walks the specs—framing, gas line, venting, finish work—before anything is ordered. Some details you just can't know until you see the house. Never make a down payment without one; it's the single most-skipped step that burns buyers.
How much should I budget for a fireplace?
For an average home—covering the fireplace, the vent pipe, and basic installation—a budget between $3,900 and $5,500 gives you a lot of options across wood, gas, and pellet. By the time you add finish work, gas line, and electrical, the average complete installation lands between $5,000 and $12,000 all-in. In a remodel or new build, a good rule is to put about 2.5% of the total project cost toward the fireplace.
Nearby Dealers
Hearth shops serving Roland and the surrounding area. Every listing shows whether it is a WhyFire partner, a dealer we have verified as authorized for the brands we recommend, or a local business carrying hearth products. No manufacturer pays for placement. How we verify dealers →
Home Fires
Reliable 1 Heating, Ac And Plumbing
Kapaun & Brown, Inc
Hargrave Construction LLC
Kohles And Bach
Metro Heating & Cooling
Fireplace Superstore
Electric Service in Roland
An electric fireplace's heater draws about 1,500 watts—pennies per hour at local rates.
Interstate Power And Light Co
Midland Power Coop
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